Press Release: Local Real Estate Company Wins National Ranking for Best Video Strategy

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Local Real Estate Company Wins National Ranking for Best Video Strategy

Beverly-Hanks wins top ranking among nearly 700 independent residential real estate websites from across the country.


December 4, 2017, Asheville, NC—Local real estate firm Beverly-Hanks & Associates has been chosen as demonstrating the Best Use of Video among independent real estate companies in the country by REAL Trends.

“We are very excited to see Beverly-Hanks & Associates recognized for the quality of our home and community videos,” said Neal Hanks, Jr., President. “This represents the culmination of the collective efforts of our digital marketing staff. The whole company is very proud to have been selected from more 700 websites.”

In their annual Website Rankings, REAL Trends web consultants reviewed nearly 700 residential real estate websites solely based on their excellence in six categories: Best Mobile Experience, Best Use of Video, Best Community Pages, Best Property Detail Pages, Best Design, and Best Overall. Websites were submitted online and brokerages on the REAL Trends 500, a ranking of the top residential real estate brokerages around the country, were automatically entered.

“Our team reviewed all aspects of these websites, from the design and navigation to the user experience, mobile, and video,” said Brent Driggers, web strategist for REAL Trends.

Beverly-Hanks took the top spot in the Best Use of Video category. REAL Trends says of the category:

“Creative and professional videos take a prominent position in web design and overall web presence. To produce a successful real estate video, you must film with technical awareness, appropriate platform, quality content, engaging audio, and powerful transitions that speak to your brand.”

The company also placed ninth for Best Community Pages and seventh for Best Overall, taking top 10 spots in three of the six categories. Beverly-Hanks previously announced placing among the top 200 firms in both categories of the prestigious annual REAL Trends 500.

REAL Trends is a leading independent real estate publishing, consulting, and communications company. Their website rankings represents the most trusted standard of measuring the performance of the nation’s leading real estate service firms.

Beverly-Hanks is proud to be Western North Carolina’s real estate market leader. Beverly-Hanks agents are available to help you Live the Life You Choose. Learn more at or call (866) 858-2257.


About Beverly-Hanks & Associates

The market leader since 1976, Beverly-Hanks & Associates is a full-service real estate firm offering residential and commercial sales, marketing, and consulting services in Western North Carolina. In addition to these core business platforms, Beverly-Hanks has strategic partnerships in several related industry ventures including mortgage, title insurance, and consumer facing lead procurement ventures. For more information, visit






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